Content Marketing Case Study
Eighty scattered posts became six pillar pages with clustered subtopics — and stopped competing with each other for the same rankings.
The Engagement
Harbor & Co. had 80 blog posts published over four years with no internal linking strategy — many competing with each other for the same thin set of keywords instead of building topical authority.
We grouped existing content into six pillar topics, refreshed the highest-potential posts before writing anything new, and rebuilt internal linking so every cluster pointed back to its pillar page.
Blog traffic grew 90% in six months, average session duration more than tripled, and 28 new keywords reached page one — without doubling the publishing budget.
"The monthly reporting is the first time I've actually understood what our SEO spend was doing. Straightforward, no fluff."
We'll review your site and send back a prioritized, no-obligation growth plan within 2 business days.
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